Willis Reed, Jr. is a retired American basketball player, coach and general manager. He spent his entire professional playing career with the New York Knicks. In 1982, Reed was inducted into the Naismith Memorial Basketball Hall of Fame. In 1997, he was voted one of the "50 Greatest Players in NBA History".
After retiring as a player, Reed served as assistant and head coach with several teams for nearly a decade, then was promoted to General Manager and Vice President of Basketball Operations for the New Jersey Nets. As Senior Vice President of Basketball, he led them to the NBA Finals in 2002 and 2003.